AI writes it fast. Someone still has to make sure it's right.
True Copy Consulting is the senior strategic judgment layer for organizations generating marketing content with AI — catching what's off-brand, off-strategy, or out of compliance before it goes live, not after.
Book a Clarity CallThe problem
You can generate ad copy in minutes now. Social posts, email campaigns, full creative — AI has made production the easy part.
What it hasn't solved is whether what came out is actually right. Does it sound like your brand, or like a generic AI wrote it? Does it match your strategy? Would it clear legal review if anyone looked closely?
Most teams using AI for content have no one checking that layer. And when something slips through, it doesn't fail quietly — it fails in public. A live ad. A client email. A social post your audience already saw before anyone internally caught the problem.
What I do
I'm not another copywriter, and I'm not prompting your AI tools for you. I'm the senior strategic and editorial judgment that sits between "AI generated it" and "it's live."
For your brand lead
On-brand, every time. No more content that's technically fine but doesn't sound like you.
For your legal/leadership
Compliance-aware review. A senior check on risk before it ships, not after.
For your team running the tools
They finally know what "good" looks like — frameworks that make the next round closer to right from the start.
How it works
Engagements start with an Audit — a one-time review of what you're already producing, so you can see exactly where the gaps are before committing to anything ongoing. From there, most clients move into a Review Retainer or a full Strategic Retainer, depending on how much oversight your team needs.
See pricing & packagesWho this is for
Small-to-mid-size organizations already using — or about to start using — AI tools for marketing content, without a senior strategic marketing or comms person in-house to direct and check that output.
- This isn't a content mill — I won't be the one prompting your AI tools or pumping out deliverables.
- It isn't a full-time hire — this is fractional, deliberately capped, so the attention stays senior and specific.